I Am Maru
By Mugumogu
I must confess, I am a teensy bit jealous of Maru and his massive popularity. Okay, so I don’t make running jumps into boxes and I am more likely to wear a disgruntled face instead of a cute, whimsical one but still, is it fair that my allure only attracts a fraction of the audience numbers Maru has? Now one of the biggest U.S. publishers has released this bilingual, Japanese-English book for Maru’s fans. If you’re one of the hardcore Maru fanatics who has followed his blog for years and watched every one of his videos several times over, the material here won’t be new to you — you know his story and will have seen most of the photos. But if you’ve only caught Maru a few times on icanhascheezburger.com during your coffee break, then you will find out a few things about this feline internet sensation, such as his birthday, kittenhood and even see a floor plan of his domain(!). This is mainly a book for Maru fans (of which there are enough to keep it selling well for quite a while); those few humans who don’t know Maru will find the pictures cute but may be a little confused about why this particular kitty got his own book. The one thing that bums me out about this otherwise charming volume is that Maru does not reveal any of the secrets to his popularity. I really wish he would — I am sure he would be a big hit on the internet marketing circuit.
we reviewed it too a few months back. I have to say that as much as I LOVE MARU I was puzzled as well. Then, I gave it some thought. We live in a “quick fix” society. Young people (sorry to stereotype) aren’t as in love with the written word as many who are older are. They come from the “quick fix” generation…they don’t want to read, they want photos…to me that explains why we can write our hearts out and get virtually no comments but we post a photo and the comments go through the roof. People want to “hit and run” on the Internet. They want a quick and cute fix………..Maru seems to satisfy that need!
Sparkle don’t be sad…..Maru may be cute but you are beautiful and wise. Hang in there kitty. Remember your fans love you!
Maru is pretty good, Sparkle…but we can say we know you…and we even have your book…autographed by you!!
We must live under a rock because we don’t know Maru. We do like your disgruntled face, Sparkle 🙂
Pip, Smidgen, Minnie, Hollie
Deartest Sparkle,
Maru has never visited mes, but yous has! AND Yous has 2 books!
Kisses
Nellie
We have never heard of Maru either so that must make you more famous.
I’ve never heard of Maru but he sounds cute. I will go check the link. Thank you for sharing!
We didn’t know who Maru was but we know who you are Sparkle so you are way more famous! 🙂
My Human LOVES Maru. She thinks maybe he is so popular because he seems so innocent of all the attention–he just does what he does–boxes, dangly things, the tub, that couch (!) — and his Human has not tarted him up with a bunch of crazy stuff–the videos are very simple and pure. Plus, he’s kind of an enigma, don’t you think? He’s not like us, always nattering on, ha ha meow!
I have only seen a few of Maru’s videos and I don’t understand the “sensation”
We’ve learned of Maru this year, but we know & love you, Binga, & Boodie more!
Sorry but I have never seen the charm of Maru – but hey, different strokes for different folks –
Ya just gotta love that Maru!
Maru is cute!!!
We’d never heard of Maru until we read your post today Sparkle!!
Luv Hannah and Lucy xx xx
Well I’ve giggled at Maru’s videos in the past, but not half as much as some of the things you get up to Sparkle… the ‘Holiday Gift’ Christmas Card picture springs to mind!! 🙂
The Mom has been following Maru for years but since we don’t speak Japanese or understand it, we prefer to follow you, Sparkle! We love your stories and just love your disgruntled face! You are #1 in our book!
Well if it makes you feel any better Sparkle, we don’t have a clue who Maru is. How could he possibly be more popular than you are. How silly is that??? We will have to check out the blog. Hope you have a great week end. Remember to be good, Santa is coming.
I do love the sliding into boxes video… Didn’t know Maru had a book.
Have a great day. And don’t worry, Sparkle, you’re still #1 with us.
pawhugs, Max, Bugsy and Knuckles…
We havent the slightest idea who Maru is. But we know who YOU are. Hope that counts fer something.
I don’t know him yet, have to have a look !
I’ve only recently come across Maru’s You Tube videos, since I’m not on there much! I must say, he is rather cute. Wow, I’m impressed that he’s featured in a book!